W e D e s i g n V o l v o

Interior design

Interior story 2

The main vision for the design of Concept You’s interior design is the notion of “designed around you”. The design of the interior reflects an intuitive and user-centred approach. We achieve this by going back to an old idea of creating separate interior zones – one for the driver in the front, and another for the passengers in the rear.

Interior story 3

The driver zone is dark while the passenger zone is covered in blond-coloured leather. The driver seat is made from a suit material from Swedish suit maker Oscar Jacobson which gives this luxurious upperclass gentry type feeling. The different colour zones create an overall “dark to light” design.

Interior story 1

The interior design is based on Volvo’s Scandinavian heritage founded on simplicity and purity - this results in an interior completely without buttons. /Jonathan

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